Robb Report

At Robb Report, I was the go-to video guy, diving into everything from shooting to editing for series like “Culinary Masters” and “Car of the Year.” It was a game-changer for me, teaching me to let go a bit and trust in teaming up with others, all while seriously stretching my creative muscles.

Client
Robb Report

Year
2021-2022

Project Highlights

Cocktails for Grown Ups

  • Goal: Create a classy video showcasing high-end cocktails.

  • Challenge: Getting started was tough. I like to do everything myself first to figure out how it all works and troubleshoot.

  • Solution: Once I knew the ropes, I could hand off tasks to my team and help them out if they hit any snags. It was a lot of work, but it paid off with a smooth production process and a great final video.

Uncommon Scents

  • Goal: Highlight unique and luxury fragrances in a cool, visual way.

  • Challenge: Same deal – the start was rough because I took on all the roles at first.

  • Solution: By doing everything myself initially, I was able to guide my team through any issues and make sure the end product was top-notch.

Head Videographer

  • All-In-One Production: I did producing, directing, editing, and motion graphics.

  • Marketing Videos: Created videos to boost the brand's visibility.

  • Web Series: Developed different web series, each tailored to a specific topic like watches or fragrances.

From Idea to Final Cut

  • Concept: Came up with ideas to highlight Robb Report's key topics.

  • Collaboration: Worked with writers to nail down scripts and make the content engaging.

  • Production: Hired crews, scouted locations, directed shoots, and managed all production aspects.

  • Post-Production: Edited videos, added animations, and prepped content for social media.

Engaging the Audience

  • More Readers: The videos helped increase web traffic and engagement.

  • Subscriber Growth: Left before seeing the full impact, but initial feedback was positive.

Personal Growth

  • Producing: Got better at managing projects from start to finish.

  • Motion Graphics: Improved my animation skills.

  • Collaboration: Worked with a fantastic team that helped bring these projects to life.

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